Commerce & brands · Food brand
A fried chicken site built to win franchisees
Website, brand design and CRM integration for OWWO Chicken, a boneless Korean fried chicken brand.
- Project
- OWWO Chicken
- Sector
- Food brand
- Engagement
- 6+ months
- Delivery
- One lead, start to finish
The project
What OWWO Chicken is
OWWO Chicken is a boneless Korean fried chicken brand.
Before this, OWWO’s enquiries lived in Messenger, a spreadsheet and Instagram. The site was not built to sell a meal. It was built for the people who might open an OWWO or invest in one.
- Website
- Design and brand
- CRM integration
Built with Vtiger · n8n
The work
What we ran
01
Website
We built the OWWO site for franchise and investor enquiries, and we built it fast.
02
Design and brand
We handled design for the brand across the site.
03
CRM integration
Forms on the site feed Vtiger through n8n, so every enquiry lands in the CRM without anyone copying it over.
Only here
What made this one different
A restaurant site with a different customer
Most food sites chase orders. This one speaks to franchisees and investors, which changes what the pages have to say.
From three places to one
Messenger, a sheet and Instagram became a single record in the CRM.
“Our funnel used to live in three apps and guilt. The chickens are still unimpressed. I sleep better anyway.”
How it ran
One crew, every part of it
Scope
3 kinds of work
Handled together, so nothing waits on a handoff between vendors.
Delivery
One lead, start to finish
The same people from the first brief onward.
Engagement
6+ months
A sustained engagement rather than a one-off job.
Keep reading